PEOPLE

REMEMBER
WON’T FORGET
POST ABOUT

YOU

UGC marketing

UGC graffiti over a phone screen: a young woman filming herself, hearts and comment bubbles

We'll fill TikTok and Reels feeds with UGC content for your brand

UGC is content made by real users. People trust it more than brand ads

Creators from our own pool make the videos. We work with brands across Europe and the US

Live in 7 days
From $500 a month
A young woman talking to the camera by the sofa

How we make UGC

01

Trends

We watch what's getting views on TikTok and Reels right now

We pick the trends that fit your brand

02

Creator brief

We tell creators what to film and how

If you want, we agree on topics with you before filming

03

Filming, editing, posting

Creators film and edit the videos

Talking to camera
Lip sync
Trends
Review
Humor

Videos go live on TikTok, Reels and Shorts

TikTok
Reels
Shorts

04

Ads and results

We run the best videos as ads until we hit your impression target

Every week we show you how many times people saw your brand

Woman in a green jacket laughing under falling confetti
03 Talking to camera
Cooks in orange aprons with flames rising from their pans
03 Filming and editing

Who makes the videos

With a mentor

A mentor works with our creators, teaches them to film and scouts new trends

Matched to your audience

We pick creators and topics for the people you sell to

Paid for results

We're paid for reach and impressions for your brand, not for the number of videos

A guy diving into a pool at a party, an inflatable flamingo nearby

Free from your brand guidelines

Videos go live on our accounts, so there's no brand book to stick to

Creators film the way regular people do: on trend, with humor, in their own words

If a video doesn't land

You can't tell in advance what will land. So every week we film new videos and see what gets views

Week 1

Film and post

Creators film a few videos on current trends and post them

Week 2

Check the views

A wet corgi shaking off water on the grass, droplets flying everywhere

Didn't land

No ad spend on it. We move on to the next trend

A phone on a tripod filming a young woman on a sofa

Landed

We film new versions of it

Week 3 onward

A new round

New trends, a new brief, more filming

Common questions about UGC

User-generated content (UGC) means reviews, unboxings and product videos made by real people, not by the brand. In the feed, it looks like a post from someone you know

An influencer sells access to their audience. A UGC creator doesn't need one: the videos get views through the algorithm and ads

Most often a creator talks to the camera and tries your product. There's also lip sync, reviews, humor and trend videos

Impressions: how many times people see videos with your brand in a month. How many videos it takes is on us

From $500 a month. We name the exact price once we agree on the scope

7 days. In that time we pick trends, brief creators and film the first videos

More services

SMM & PR

We work with organic channels and measure their contribution to acquisition

Telegram, social, influencers, native PR

Performance marketing

We run paid traffic and own customer acquisition cost

Reach, traffic to the site or leads: we pick the sequence based on the task

Ad design

Ad creatives tailored to a specific audience and task

Landing pages that help your customer convert